iCAT was established to meet a need that many
agencies, non-profits, and businesses in the Athens, Attica area are
experiencing. Websites are becoming more and more critical to agency
missions, association goals, and business activities, but the
options for having them done are unattractive to anyone larger than
a solo office but smaller than a huge corporation. Major design
houses sprang up to serve clients with huge budgets, traditional
graphic design firms added Web design as a sideline, and some solo
designers with two or three of the necessary skills offered their
services as long as the client could find someone to do the rest.
But there were no low-cost full-service firms.
The need was for a firm that could provide everything needed for a
professional, interactive, and functional Website that served the
goals of the agency. Website design, information architecture,
interactivity, marketing, and maintenance are all distinct skills.
Pulling it all together under experienced project management is the
province of the dedicated Website design firm.